The Semiotics of Breast Cancer: Signs, Symptoms, and Sales

    August 2017 in “ Semiotica ”
    John Tredinnick‐Rowe
    Studysummary This paper explores how the immunological responses of breast cancer patients are transformed into an economic process by commoditizing treatment-related needs, documenting this journey through an ethnographic study with a breast cancer charity.
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    Research cited in this study 2

    1. Postmillennial Breast Cancer Photo-Narratives: Technologized Terrain Social Semiotics · 2012
    2. Chemotherapy-Induced Dermatological Toxicity: Frequencies and Impact on Quality of Life in Women’s Cancers. Results of a Prospective Study Supportive care in cancer · 2007