Pasikula (Turmeric Paste for Axilla) as a Herbal Armpit Hair Remover

May 2020 in “ Business Innovation & Entrepreneurship Journal ”

Wawan Kurniawan, Novi Nurul Awaliyah, Wida Silfia, Ijang Ikbal Nawawi, Restu Febriyanto, Leni Sri Mulyani

turmeric curcumin antiandrogenic herbal hair removal PASIKULA

From the encyclopedia

Studysummary This study discusses the development of a turmeric-based herbal hair removal product named PASIKULA, highlighting its potential to increase the economic value of turmeric and acceptance by consumers.

Our plain-language summary. Not medical advice or a treatment recommendation. Consult a qualified healthcare professional before changing treatment. Full disclaimer

The study aimed to develop a business by utilizing the abundant turmeric production in Garut district to create a herbal hair removal product named PASIKULA. Turmeric, containing curcumin and its analogous compounds, has antiandrogenic properties that can inhibit unwanted hair growth, such as in the armpit area. PASIKULA, packaged in small bottles with 50 capsules of turmeric paste powder, is sold at an affordable price of IDR 8,000. Active promotion and marketing through online and offline media led to increasing monthly sales, indicating that PASIKULA was well-received by the public. The product presented a significant business opportunity to enhance the economic value of turmeric.

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Research cited in this study

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research Curcuma Aeruginosa Roxb. Essential Oil Slows Hair Growth and Lightens Skin in Axillae: A Randomized, Double-Blinded Trial

18 citations , December 2016 in “Phytomedicine”

In this study, applying 1% or 5% Curcuma aeruginosa essential oil lotion to the underarm for 10 weeks significantly slowed hair growth and brightened skin in young women, with no adverse effects reported.