Increased Interest in Oral Minoxidil for Hair Loss Treatment Following Publication of August 2022 New York Times Article: A Google Trends Analysis

    November 2023 in “ Skin appendage disorders
    Noelle Desir, Amar D. Desai, Shari R. Lipner
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    TLDR Public interest in oral minoxidil for hair loss increased after a New York Times article.
    The document discusses a study that used Google Trends data to measure the impact of a New York Times article on public interest in oral minoxidil for hair loss treatment. The study found a significant increase in Google searches for "oral minoxidil" and "minoxidil" after the article's publication, with search volumes rising from 0.86 to 3.00 and 22.43 to 32.60, respectively, and minoxidil searches increasing by 500,000 per month. This suggests that media coverage can significantly influence public interest in specific medical treatments. However, the authors note that larger clinical trials are needed to provide evidence-based care for patients with androgenetic alopecia, the most common form of hair loss.
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