Social Perception of Male Faces: Individuals, Clusters, Dimensions

    December 2024 in “ Qeios
    Ronald Henss
    Image of study
    TLDR Hair loss affects attractiveness but can suggest intelligence, and face perception is complex, involving factors like age and smile.
    The study investigates the social perception of male faces, focusing on factors such as hair loss, attractiveness, and personality dimensions, using a sample of 1,618 participants. It finds that hair loss negatively correlates with attractiveness, though this effect diminishes when age is considered. Wearing a toupee generally improves attractiveness, while baldness can be associated with higher intelligence ratings. The research identifies key dimensions of face perception, including Agreeableness, Attractiveness, Masculinity, and Status, and highlights the complexity of personality impressions, which are influenced by external variables like age and smile. The study critiques simplistic models like the Valence-Dominance model and suggests a more nuanced approach to understanding personality impressions, emphasizing the importance of individual characteristics and the potential for typological approaches to offer new insights.
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