Business Analysis of Pomade with Rambutan Leaf Extract and Apple Aroma as an Anti-Gray Hair Solution and Green Economy Alternative

    Rima Dewi Oryza Sativa, Jeka Widiatmanta, Neha Febrianti, A. H. A Dughita Kusuma
    TLDR The pomade business is viable with a 1.24 R/C Ratio.
    The document discusses the business analysis of a pomade product called "HYUNG HAIR," made from rambutan leaf extract with apple aroma, which serves as an anti-gray hair solution and a multipurpose product. The pomade is produced in Blitar, a city with a significant rambutan commodity, and is noted for its potential health benefits, including reducing hair loss, nourishing the scalp, and slowing gray hair growth. The business feasibility analysis, calculated through the R/C Ratio, shows a value of 1.24, indicating that the business is viable. The production and testing of the pomade were conducted over four months at Balitar Islamic University and a production house in Blitar, East Java. The product is priced at RP. 24,000.
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