research Who Benefits from Repealing Tampon Taxes? Empirical Evidence from New Jersey 16 citations, August 2018 in “Journal of empirical legal studies” Repealing tampon taxes helps low-income people the most by making menstrual products cheaper.
research Gradually or Immediately? The Effects of Ad Type and Fresh Start Mindset on Health Persuasion November 2022 in “Current Psychology” Ads showing gradual change work better for people less focused on new beginnings, while ads showing immediate change work better for those highly motivated by fresh starts.