Men's Use of Cosmetic Surgery and the Role of Traditional Masculinity Ideologies

    September 2024 in “ Discover Psychology ”
    Andreas Walther, Anne Möllmann, S. Reppenhagen … Lukas Eggenberger
    Studysummary This study observed that men who conform more strongly to traditional masculinity norms are likelier to undergo cosmetic surgery as a way to assert power, success, dominance, and sexual success.
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    Research cited in this study 1

    1. The Psychosocial Consequences of Androgenetic Alopecia: A Review of the Research Literature British Journal of Dermatology · 1999