Evaluating the Quality of Social Media Content on Platelet-Rich Plasma for Androgenetic Alopecia and Facial Aesthetics: A Cross-Sectional Study

March 2025 in “ SKIN The Journal of Cutaneous Medicine ”

Aysham Chaudry, Angelica Marrero-Perez, Robert Vanaria, Mark S. Nestor

platelet-rich plasma androgenetic alopecia facial aesthetics dermatologists physicians PRP

TLDR Social media content on platelet-rich plasma is often poor quality and needs better regulation and more input from doctors.

The study evaluated the quality of social media content on platelet-rich plasma (PRP) for androgenetic alopecia and facial aesthetics by analyzing 140 TikTok videos. It found that most videos were created by laypeople (61%) and non-physician health care providers (15%), with dermatologists and other physicians contributing less (11% and 12%, respectively). The content from dermatologists and other physicians was more educational, while laypeople's content was mainly advertisements or experience-based. Overall, the video quality was very poor, with a median modified-DISCERN score of 1. Dermatologists and other physicians scored significantly higher in content quality compared to laypeople and non-physician health care providers. The study concludes that there is a significant need for improved regulation and quality of medical information on social media platforms and increased production of physician-created content to ensure patient safety and informed decision-making.

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